Why Your Customers Don’t Care About Your Products and Services [Duct Tape Marketing]

Why Your Customers Don’t Care About Your Products and Services [Duct Tape Marketing]

“[I]t is imperative that you have a firm understanding of who your ideal client is. This is the person you are trying to reach. Without truly understanding their wants and needs, you won’t be successful in marketing to them. […] Your job as a business owner and marketer is to understand the problems people are trying to solve and match your solutions to those specific problems. That’s it. If you can do that, you’ve won the golden ticket.”

https://ducttapemarketing.com/core-marketing-strategy/

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