“Every day, your organization improves people’s lives. And every time that happens, a potential story is born [….] Whatever major change occurs in your characters, tell funders about how your organization played a part.” Your Nonprofit Story is the Gem of Your Grant Proposal Dalya Massachi MissionBox 15 June 2020
“A narrative reflects a shared interpretation of how the world works. Who holds power and how they use it is both embedded in and supported by dominant narratives. Successful narrative change shifts power as well as dominant narratives.” Narrative Change: A Working Definition (and Some Related Terms)/ 15 May 2019
“Stories are powerful. However, very few storytellers produce powerful work on their first attempt. Having a sense of your story structure can help you get started.” https://www.truesense.com/blog/6-a-fundraising-stories
“New brain research by USC scientists shows that reading stories is a universal experience that may result in people feeling greater empathy for each other, regardless of cultural origins and differences. And in what appears to be a first for neuroscience, USC researchers have found patterns of brain activation when Read more…
“In nonprofit fundraising, telling the story of someone who has directly benefited from an organization’s services is the most effective way to move a potential donor to action. Finding such a story can be difficult, of course, but that doesn’t mean you should take the easy route.” https://achieveagency.com/4-ways-not-to-choose-a-hero-for-your-next-appeal/