Social media reach and engagement continues on a downward spiral, and it’s so important that nonprofits don’t rely on social media to reach their audience. Bring on the email …
A new study in the Journal of Marketing explores the challenges and opportunities with nonprofit fundraising to provide organizations with strategies they can use to increase sustainable giving and …
If a picture is worth a thousand words, what is the true worth of video, a tool that brings pictures and words together to illustrate a scripted storyline? 7 …
How will a competitor and collaborator analysis help my organization build resiliency? Partner with a skilled volunteer to research who else in your field and region is offering competing …
“More and more charities and nonprofits rely on search engine optimization (SEO) to assist their fundraising efforts. SEO is the practice of getting traffic from search engines organically. By …