Grassroots marketing usually begins from the “ground” up. Typical fundraising or marketing campaigns use a strategic message from your nonprofit’s leadership that you hope will connect with many people. …
We surveyed 1,000 nonprofit professionals within the DonorPerfect Community and asked what made their Giving Tuesday strategy so pivotal in 2020. Here are the results. 10 Giving Tuesday Lessons …
As 2021 ends, nonprofit organizations (NPOs) find themselves facing challenges new and old. On the one hand, as more and more NPOs emerge, it becomes harder to gather substantial …
While it may seem like we’ve just stepped foot into fall weather, GivingTuesday is right around the corner! Giving Tuesday falls on November 30th this year, so now is …
Trusts and Foundations (T&F’s), including Private and Public Ancillary Funds, play a pivotal role in raising capital dollars. T&F’s should be considered, and treated, as a Major Donor – …
The truth is writing a compelling fundraising appeal can be tricky. It’s not the same kind of writing as a brochure, annual report or grant proposal. But it’s not …