The beginning of the year is a natural time to look at your data from a donor’s perspective. What can you glean from your data that helps you nurture behavior, including giving, throughout the calendar year? There is a virtuous cycle in 1) donors feeling like you are nurturing how Read more…
A fundraising system is a knowable, scalable process for raising money for your nonprofit. It is knowable because an organization knows that when it puts certain inputs into the system, it gets certain results. And it is scalable because it can grow as your nonprofit grows. Fundraising systems allow your Read more…
Although early-stage finance is critical to the growth of most ventures, it is even more important for social ventures as they face the challenges of balancing their social and commercial objectives. Drawing on institutional logics and signaling theory, this study uses a panel data set of 3,401 nascent social ventures Read more…
“Your supporters are your lifeblood. Without them, your organization wouldn’t be what it is today and it wouldn’t be able to get where it’s going. So, how do you say “thanks, you’re awesome!” to tens, hundreds, or thousands of supporters without losing too much sleep? The answer is pretty simple—it’s Read more…
A needs assessment is a systematic process for determining needs and can include surveys, focus groups and other market research. While valuable, the data then needs to be taken to the next level to determine what I call the “exist vs. persist” relationship – why does the need exist and Read more…